If you're a frequent traveler, you've probably seen a pineapple motif in many of the places you've visited. That's because pineapples are internationally recognized as the symbol of hospitality, a sign to patrons that a warm welcome awaits.

Legend has it that when Key West's sea captains returned home from their voyages, they would leave pineapples out on their gateposts as an invitation to the community to stop by and join them in celebrating their return by sharing in the warmth and hospitality of their homes. Nowadays, when you see a pineapple in a place of business, you can be sure that a sincere and inviting reception awaits. That's why Bank of Florida selected the pineapple as our symbol to let our customers know that we're dedicated to treating them with the highest standards of service, respect and integrity. We're so committed to our client’s complete satisfaction, we've built that commitment right into our corporate identity.

The pineapple also holds a special meaning for us as a Florida-based bank. It's a reminder of our tropical home, a subtle hint that we're firmly rooted to the local community. And there are even deeper associations: The pineapple is a fruit that has always been a challenge to cultivate, and this difficulty made it a rare commodity, a sign of affluence. Rarity is an ideal metaphor for the level of attention we offer our customers, and affluence echoes our passion for securing them the greatest possible value.

As the symbol of Bank of Florida, the pineapple is an emblem of our mission to provide our customers with the strength and insight of a world-class financial institution with the service of a neighborhood friend.